Privacy Policy

INTRODUCTION

We, at Cheapfaremart UAE, (henceforth also referred to as “Cheapfaremart UAE,” “we,” “us,” or “our”) respect your privacy, make meaningful use of the data we collect to respond to your query, deliver the travel services (flight, hotel booking, etc.) you request, and occasionally recommend travel deals that might interest you (based on your consent), and take adequate measures to protect your data against any unlawful usage.

This Privacy Policy outlines our practices in connection with the information we collect, the purpose of collecting the information, parties we share your information with and reasons to do so, data protection limitations, the data control rights you have, and any update to this Privacy Policy.

WHAT INFORMATION DO WE COLLECT?

PERSONAL INFORMATION

Personal Information We May Collect

"Personal Information" is information that identifies you as an individual or relates to an identifiable person, including, for example:

• 1. Name
• 2. Age
• 3. Gender
• 4. Postal addresses
• 5. Telephone number or mobile contact information
• 6. Email address

TRANSACTIONAL INFORMATION

Transactional information includes the information exchanged between you and Cheapfaremart for processing your travel reservation. It includes referenced data or master data as date, time, time zone, and financial information including payment card details, and currencies.

BOOKING INFORMATION

Booking information includes date and time of booking, travel itineraries including travel dates, personal and demographic information of passenger, departure and arrival airports or destinations, services booked, preferences, and so on.

If you submit any Personal Information relating to other people to us or to our service providers in connection with the Services, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

NON-PERSONALLY IDENTIFIABLE INFORMATION (NON-PII)

ANALYTICS/ADVERTISING DATA

As is true of many digital properties, we and our third-party partners may automatically collect or process information you provide to us and information about your device and visit/use of the Services. The type of information may include the following (collectively, “Analytics/Advertising Data”):

• • Browser and device information (e.g., IP address, device or other digital user IDs, browser or device type and version, other user agent string data, geolocation information).
• • Services usage data (path taken to, through, or when exiting our Services, what page you are on or have visited, links clicked, videos or other content viewed, email open rates, mouse movements, scrolls, clicks, keystroke activity, browsing, search, or purchasing behavior, chat function usage).
• • Advertising/advertising measurement data: data associated with your view of, or clicks on, advertisements served on our Services, cookie IDs or other digital or proprietary IDs (e.g., iOS IDFA, Google AAID) assigned to such device, the types of information described above, purchases or other conversions in relation to ads served on other properties, hashed emails, or phone numbers.
• • In some cases, the above may not be by itself considered “Personal Information” under applicable law and we will use such data as we see fit subject to applicable law. However, we may combine Analytics/Advertising Data with Personal Information and then shall treat such combined information as Personal Information subject to this Privacy Policy.

WHEN DO WE COLLECT PERSONAL, TRANSACTIONAL AND BOOKING INFORMATION?

When you engage with www. Cheapfaremart.ae to know about available flight deals with travel suppliers (e.g. airlines, hotels, etc.), make a flight or hotel reservation, know status of your reservation, or contact us for any related query or concern.

When you engage with one of our representatives to know about available flight or hotel deals, make a booking, or take help with an existing booking.

Besides, we collect personal information from other sources, such as public databases, joint marketing partners, social media platforms, and other third parties, to the extent permitted by applicable law.

HOW DO WE COLLECT ANALYTICS/ADVERTISING DATA?

We and our third-party service providers may collect Analytics/Advertising Data in a variety of ways, including:

• • Through your browser or device: Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (e.g., Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version you are using.
• • Through your use of the Website: When you visit or browse the Website, we and our third-party partners may track and collect Website usage data, such as the date and time the Website on your device accesses our servers, and what information and files have been downloaded to or from the Website based on your device.
• • Using cookies: Cookies are pieces of information stored directly on the computer that you are using. Generally, cookies allow us to collect or read information such as browser type, time spent on the Services, user identifiers, pages visited, language preferences, and other anonymous or pseudonymous traffic data. Please see Cheapfaremart UAE Cookies Policy for more information. Pasted below for reference.
• • Using pixel tags and other similar technologies: Pixel tags (also known as web beacons and clear GIFs) may be used in connection with some Services to, among other things, track the actions of users of the Services (including email recipients), drop cookies, deliver, and measure the success of our (or other advertisers’) marketing campaigns, and compile statistics about usage of the Services and response rates.
• • Using Adobe Flash technology (including Flash Local Shared Objects ("Flash LSOs") and other similar technologies: We may use Flash LSOs (local shared object) or Flash cookie or similar technologies to collect and store information about your use of the Services. If you do not want Flash LSOs stored on your computer, you can adjust the settings of your Flash player to block Flash LSO using the tools contained in the Website Storage Settings Panel. You can also control Flash LSOs by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash LSOs (referred to as "information" on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash LSOs that are not being delivered by the operator of the page you are on at the time). Please note that setting the Flash Player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications, including those used in connection with the Services.
• • IP Address: Your IP address is a number that is automatically assigned to the computer that you are using by your Internet Service Provider. An IP address may be identified and logged automatically in our server log files whenever a user accesses the Services, along with the time of the visit and the pages that were visited. We may also derive your approximate location from your IP address.
• • Physical Location: We may collect the physical location of your device when you visit Cheapfaremart.ae. You may allow or deny when we prompt to collect the location information. We may use your device's physical location to provide you with personalized location-based services and content. We may also share your device's physical location with our marketing partners to enable them to provide you with geo-targeted advertising or as part of targeted advertising more generally. If you deny location sharing, we or our marketing partners may not be able to provide you with personalized services and content.
• • By aggregating information: Aggregated Personal Information does not personally identify you or any other user of the Services (for example, we may aggregate Personal Information to calculate the percentage of our users who have a particular telephone area code).

HOW WE USE PERSONAL, TRANSACTIONAL, BOOKING INFORMATION

• 1. To respond to your inquiries.
• 2. To complete and fulfill your booking or purchase, communicate with you regarding your booking status, and meet your post-ticketing support requirements.
• 3. To send administrative information to you, such as information regarding the Services and changes to our terms, conditions, and policies.

HOW INFORMATION MAY BE DISCLOSED

Your Personal Information may be disclosed or transferred to the following entities. These entities are not controlled by us and Personal Information disclosed to them is subject to the applicable entity's privacy policy and security practices. Therefore, we encourage you to review the privacy policies of any entity whose products or services you purchase using the Website:

• • To our third-party travel-related suppliers, such as airlines, hotels, car rental companies, or travel insurance providers, so that they may provide the products and services that you book or purchase using the Website.
• • To our third-party service providers who provide services such as website hosting, data analysis, advertising technology services, payment processing, order fulfillment, information technology and related infrastructure provision, customer service, email delivery, auditing, and other services. The information we provide to third parties service providers is subject to confidentiality obligations and is intended to be used solely for the purpose(s) permitted thereby.
• • In the event of a merger, reorganization, dissolution, or similar corporate event, or the sale of all or substantially all of our assets, we expect that the information that we have collected, including Personal Information, would be transferred to the surviving entity in a merger or the acquiring entity. All such transfers shall be subject to our commitments with respect to the privacy and confidentiality of such Personal Information as set forth in our Privacy Policy.
• • As we believe to be necessary or appropriate: (a) under applicable law, including laws outside your state or country of residence; (b) to comply with legal process and to prevent, detect, or suppress abuse, fraud, or criminal activity; (c) to respond to requests from public and government authorities and self-regulatory organizations, including public and government authorities and self-regulatory organizations outside your state or country of residence; (d) to enforce our terms and conditions; (e) to protect our operations, assets, or interests or those of any of our affiliates; (f) to protect our rights, privacy, safety, or property, or that of our affiliates, you, or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.

THIRD-PARTY SERVICES

This Privacy Policy does not address, and we are not responsible for, the privacy, information, or other practices of any third parties, including any third-party supplier or intermediary, any third party operating any site or service to which the Services link, or any third party that includes a widget on the Services (for example, the Facebook Like button or share buttons). The inclusion of a link on the Website does not imply endorsement of the linked site or service by us or by our affiliates.

In addition, we are not responsible for the information collection, use, disclosure, or security policies or practices of other organizations, such as Facebook, Apple, Google, Microsoft, or any other app developer, app provider, social media platform provider, operating system provider, wireless service provider, or device manufacturer, including with respect to any Personal Information you disclose to other organizations through or in connection with the Services.

WHAT WE DO WITH THE AD OR MARKETING DATA

We, or our partner advertising companies (e.g., advertising technology companies like ad servers, retargeting providers, or measurement providers, social media platforms), use information that we receive about you (e.g., that you provide to us or that is collected about your use of the Services, or that we receive from third parties) to serve advertisements more relevant to your interests, decide the content on which the ads will appear, or market our Services to audiences similar to you, to optimize advertising campaigns, as well as provide analytics or advertising-related services such as reporting, market research, and measurement/attribution.

The information used for these advertising-related practices is typically collected through tracking technologies, such as cookies, web beacons/pixels, SDKs, and APIs, and is used to identify you across devices. In some cases, we may also share a common identifier, such as an email address (typically in hashed or encrypted format), to third-party advertising partners as part of such practices.

SECURITY

Cheapfaremart UAE applies reasonable organizational, technical, and administrative measures to protect Personal Information within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account has been compromised), immediately notify us in accordance with the CONTACT INFORMATION mentioned below.

Maintain the privacy of your booking or transaction information pertaining to your travel reservation. Do not share it with anyone – online or offline.

OPT-OUT OF MARKETING EMAILS

You may opt-out from receiving marketing-related emails from us on a going-forward basis by following the instructions contained in each such email or by contacting us in accordance with the CONTACT INFORMATION mentioned below. You may opt-out of receiving push notifications from us through your device settings.

We will try to comply with your request as soon as reasonably practicable. Please note that if you opt-out of receiving marketing-related emails from us, we may still send you important administrative or transactional messages, from which you cannot opt-out.

HOW YOU CAN ACCESS, CORRECT, OR DELETE YOUR PERSONAL INFORMATION

If you would like to access, correct, or delete Personal Information that you have previously provided to us, you may contact us as per the contact information provided at the bottom of this page.

For your protection, we may only implement requests with respect to the Personal Information associated with the email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable.

RETENTION PERIOD

We retain your Personal Information for the period that we deem necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

USE OF THE SERVICES BY MINORS

The Website or Services are not directed to individuals under the age of eighteen (18), who are considered minor according to the UAE Government. If you are one of them, do not submit any personal information for yourself or of other users.

UPDATES TO THIS PRIVACY POLICY

Cheapfaremart UAE may revise this Privacy Policy (including any constituent part included herein). The date on which the policy gets revised is provided on the top of this page.

CONTACT

Any questions about this Policy should be referred to help@cheapfaremart.ae . who is in charge of administering, enforcing and updating this Policy.